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STRATEGIC TALENT COMMUNICATIONS

EDIFY VENTURES, LLC​​

I know, from experience, how costly poor communication can be to organizations.
Let's transform your employee communications into your competitive advantage.

37%

Increased absenteeism in organizations with low employee engagement

Source: ActivTrak.com

43%

How much more turnover occurs on teams with low employee engagement

Source: PeopleThriver.com

60%

Potential increased errors and defects among disengaged employees

Source: OurPeople.com

$438B

How much employee disengagement costs the global econcomy in 2025

Source: Gallup

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Solutions backed by more than two combined decades in talent acquisition, communications, and marketing, which include:

  • Executive Team Leadership

  • Team Leadership and Mentoring

  • Executive Recruiting

  • Brand Strategy

  • Crisis Communications

  • Public Relations

  • Leadership in Higher Education, Nonprofit Organizations, and the Private Sector

 

What's my approach?

TATETR (pronounced "tater")
Talent Transformation Framework

 

TALENT ATTRACTION

Attract leaders who raise the bar and build a reputation that will make top talent say, "I wanna work there!"

TALENT EXPERIENCE

Engage your teams to drive results and promote a productive work culture.

TALENT RETENTION

Lower your costs and retain talent that compounds your success.

CORE WORKSHOPS AND TRAININGS

 

When leadership changes or mergers create uncertainty, your best people start updating their resumes. I'll help you craft the communication strategy that keeps them engaged, focused, and loyal during transitions.​ 

 

All workshops and trainings are designed for half-day, full-day, or two-day sessions.

THE TEAM COMMUNICATION INTENSIVE

Productive teams are the foundation for organization-wide success. Enhance team performance by strengthening the lines of communication between managers and their direct reports.

This training helps team leaders learn the language, tone, and timing to enhance their team's buy-in.

 

At the same time, your teams will learn the secrets to managing up successfully through high-quality communication. 

Framework Applications:  Talent Experience and Talent Retention

THE EMPLOYER BRAND SOLUTION: ATTRACT AND KEEP A-PLAYERS

Build a competitive Employer Value Proposition by strengthening your senior and middle management communications.

I'll work with you to build a messaging framework that clearly and confidently articulates why your organization is a great place to work.

Surveying, copywriting, and web strategy services are included.

Framework Applications:  Talent Attraction and Talent Experience

TALENT CRISIS COMMUNICATIONS SIMULATION

Communication is a muscle. Just like you would train for a marathon, get your messaging practice in shape before a crisis hits.

 

This simulation prepares your key decision-makers for the inevitable.

 

You will be left with a communication journey map and process for real-time messaging to protect your reputation, brand, and employee well-being.

Framework Applications:  Talent Experience and Talent Retention

PROFESSIONAL DEVELOPMENT AND LEADERSHIP SOLUTIONS

EXECUTIVE PUBLIC SPEAKING COACHING

Make your vision and expectations resonate with your teams. Public speaking is one of the best ways to give voice to your leadership.

 

I've had the privilege of helping motivational speakers, business leaders, attorneys, educators, and coaches level up their influence.​ Through customized training, you will be able to give your words more meaning through:

  • Vocal dynamics

  • Movement with purpose

  • Eye contact

  • Pacing

  • Speech content

​​

Framework Applications:  Talent Attraction, Talent Experience, and Talent Retention

HIGHER ED MAR/COMM

TEAM TRAINING

There is constant turnover among marketing and communications professionals and teams, but your brand can't afford to slow down while your peers keep going. 

 

Let's keep things moving! I can help your mar/comm professionals work more productively by helping them address five of higher ed mar/comm's common burning questions:

  • How can I make my colleagues take me more seriously? 

  • How can I work faster?  

  • Why is my campus like this? 

  • Why aren't our faculty more responsive? 

  • How can I execute my plan without disruptions? 

​​

Framework Applications:  Talent Experience and Talent Retention

SPECIALIZED COMMUNICATIONS AND MARKETING SERVICES
FRACTIONAL COMMUNICATIONS LEADERSHIP

You will get high-level interim leadership to keep your communications (and marketing) efforts moving forward, ensuring that your operation remains steady while you search for the perfect permanent fit. My approach focuses on four critical pillars:

  1. "Hit the Ground Listening." A dive deep into your current landscape to ensure your existing strategic priorities are honored.

  2. A Sense of Urgency. The marcomm calendar continues to ensure that key projects and campaigns stay on track and hit their marks.

  3. Thoughtful Leadership. A steady, experienced hand to keep your marcomm team motivated, focused, and aligned with the organization’s vision

  4. Talent Acquisition Strategy. Identify, vet, and onboard the right Chief Communications or Marketing Officer to ensure a seamless handoff.

Framework Applications:  Talent Attraction, Talent Experience, and Talent Retention

  • COPYWRITING AND COPYEDITING

  • MEDIA AND PUBLIC RELATIONS

PROUD TO CALL THEM CLIENTS!

Carol Gniady
Former Executive Director of Public Relations and Marketing, Delgado Community College

"Eddie is a consumate communications professional who is extremely progressive in his approach to public relations and marketing. Eddie takes his responsibilities very seriously and exemplifies professionalism, providing solid guidance and assistance. 

Rachel Wulff
Former Reporter, WWL-TV

"I had the pleasure of working with Eddie on several stories. He is prompt and thorough when it comes to providing information. He understands broadcasting and what is needed to tell stories under daily deadline. Most importantly, he picks up the phone after 5PM!

Mildred Dillon
Founder, The Money Doctor

"My business and marketing was and will be forever changed because of Eddie's seeing me as bigger.' If you're feeling 'stuck' in your marketing or too shy to step out, I'd recommend finding him ASAP and sitting down for coffee.

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