37%

How much higher absenteeism is in organizations with low employee engagement

Source: ActivTrak.com

43%

How much more turnover occurs on teams with low employee engagement

Source: PeopleThriver.com

60%

How much more in errors and defects disengaged employees are prone to make

Source: OurPeople.com

$438B

How much employee disengagement costs the global econcomy in 2025

Source: Gallup

You will get solutions backed by more than two combined decades in talent acquisition and institutional marketing and communications, experienced with:

Executive Team Leadership
Team Leadership and Mentoring
Executive Recruiting
Brand Strategy
Crisis Communications
Public Relations
Leadership in Higher Education, Nonprofit Organizations, and the Private Sector

So, what's the plan?

TATETR!

(Pronounced "tater")

My framework to position your organization to find and keep the people who will strengthen your leadership and increase stakeholder loyalty. You will be able to:

TALENT ATTRACTION

Craft a reputation that will make top talent say, "I wanna work there!"

TALENT EXPERIENCE

Improve employee engagement and a productive work culture.

TALENT RETENTION

Lower your costs and increase your productivity by keeping great people.

ADDITIONAL SERVICES

It's worth noting that your brand and reputation are especially at risk when there is significant change, such as leadership changes, mergers, acquisitions, and reorganizations. Major shifts are fertile ground for fear, uncertainty, and leader distrust.

Let's leverage communication to ensure that your company, institution, or nonprofit organization remains stable, focused, and profitable. Designed for half-day or full-day intensive sessions.

THE ALIGNMENT ADVANTAGE WORKSHOP

The difference between a high-performing team and a low-performing team is how the leader communicates with their direct reports. And, as we know, productive teams are the foundation for organization-wide success.

This interactive training gives teams the tools and methods needed to improve collaboration and reduce friction so that your bottom line thanks you later.

THE EVP SOLUTION TRAINING

This workshop takes a 30,000-foot look at how your senior executives, directors, and managers can position your organization to build an Employer Value Proposition that will drive productivity and revenue.

I'll work with you to build a messaging framework that clearly and confidently articulates why your organization is a great place to work.

TALENT CRISIS COMMUNICATIONS TABLETOP

Communication is a muscle, so get it in shape before a crisis hits. This simulation prepares your key decision-makers for the inevitable.

You will be left with a communication journey map and process for real-time messaging to protect your reputation, brand, and employee well-being.

FEATURED SERVICES

EXECUTIVE PUBLIC SPEAKING TRAINING

Public speaking is one of the best ways to give voice to your leadership so that your vision and expectations resonate with your teams. I've had the privilege of helping motivational speakers, business leaders, attorneys, educators, and others level up their influence. Through customized training, you will be able to give your words more meaning through:

Vocal dynamics
Movement with purpose
Eye contact
Pacing
Speech content

Here's what past clients have to say!

FRACTIONAL COMMUNICATIONS LEADERSHIP

You will get high-level interim leadership to keep your communications (and marketing) efforts moving forward, ensuring that your operation remains steady while you search for the perfect permanent fit. My approach focuses on four critical pillars:

"Hit the Ground Listening." A dive deep into your current landscape to ensure your existing strategic priorities are honored.
A Sense of Urgency. The marcomm calendar continues to ensure that key projects and campaigns stay on track and hit their marks.
Thoughtful Leadership. A steady, experienced hand to keep your marcomm team motivated, focused, and aligned with the organization’s vision
Talent Acquisition Strategy. Identify, vet, and onboard the right Chief Communications or Marketing Officer to ensure a seamless handoff.

ALSO

HIGHER ED MARCOMM TEAM TRAINING
WEB CONTENT STRATEGY
COPYWRITING AND COPYEDITING
MEDIA AND PUBLIC RELATIONS

Carol Gniady
Former Executive Director of Public Relations and Marketing, Delgado Community College

"Eddie is a consumate communications professional who is extremely progressive in his approach to public relations and marketing. Eddie takes his responsibilities very seriously and exemplifies professionalism, providing solid guidance and assistance.

Rachel Wulff
Former Reporter, WWL-TV

"I had the pleasure of working with Eddie on several stories. He is prompt and thorough when it comes to providing information. He understands broadcasting and what is needed to tell stories under daily deadline. Most importantly, he picks up the phone after 5PM!

Mildred Dillon
Founder, The Money Doctor

"My business and marketing was and will be forever changed because of Eddie's seeing me as bigger.' If you're feeling 'stuck' in your marketing or too shy to step out, I'd recommend finding him ASAP and sitting down for coffee.